# #72dddf

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72dddf`
- RGB: rgb(114, 221, 223)
- HSL: hsl(181, 63%, 66%)
- OKLCH: oklch(0.835 0.099 197)
- Relative luminance: 0.6062
- Nearest named color: Hammam Blue (#65dcd6, Δ 1.73) — https://brandsweets.com/colors/hammam-blue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/72dddf

## Tints & shades

- Tints (toward white): #7ee0e2, #8be3e5, #9be7e8, #a8eaeb, #b4edee, #c1f0f1, #cdf3f4, #def7f7, #eafafa, #f7fdfd
- Shades (toward black): #59d7d9, #40d1d4, #2cc1c3, #27a8aa, #219091, #1b7779, #165e60, #0f4243, #09292a, #041011

## Harmonies

- Complementary: #df7372
- Analogous: #72dfaa, #72a6df
- Triadic: #df72dd, #dddf72
- Split-complementary: #df72a6, #dfaa72
- Tetradic: #aa72df, #df7372, #a6df72

## Colors that go with #72dddf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #72dddf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), UEFA (https://brandsweets.com/colors/brands/uefa-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #72dddf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Astro (https://brandsweets.com/colors/brands/astro-build), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Max (https://brandsweets.com/colors/brands/max-com). — https://brandsweets.com/colors/deepskyblue
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #72dddf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Crimson** #dc143c [pool] — Crimson is paired with #72dddf in 4 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Slate Gray** #708090 [pool] — 7 real palettes, including Still Water and Dusty Blue put Slate Gray beside #72dddf, as the lead colour. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #72dddf in 20 real palettes, including Mint Chip and Boeing's brand system, as the text colour against it. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Boeing (https://brandsweets.com/colors/brands/boeing-com), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 4 real palettes, including Crayon Box and Raycast's brand system put Tomato beside #72dddf, as the lead colour. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Raycast (https://brandsweets.com/colors/brands/raycast), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Beats (https://brandsweets.com/colors/brands/beatsbydre-com). — https://brandsweets.com/colors/tomato
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #72dddf: 4 real palettes, including Mint Chip and Oatly's brand system, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/wheat

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.6:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1e8385 (4.53:1); AA: background → #575757 (4.52:1); AAA: text → #176264 (7.08:1); AAA: background → #3b3b3b (7:1)
- On black (#000000): 13.12:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72dddf-a2babe-d45992-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72dddf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.