# #72cf97

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72cf97`
- RGB: rgb(114, 207, 151)
- HSL: hsl(144, 49%, 63%)
- OKLCH: oklch(0.782 0.121 155.8)
- Relative luminance: 0.5044
- Nearest named color: Crystal Gem (#79d0a7, Δ 2.321) — https://brandsweets.com/colors/crystal-gem
- Moods: neutral
- Page: https://brandsweets.com/colors/72cf97

## Tints & shades

- Tints (toward white): #82d4a3, #8dd8ab, #9cddb6, #a8e1bf, #b7e6ca, #c2ead2, #d1efdd, #ddf3e6, #ecf8f1, #f7fcf9
- Shades (toward black): #5cc787, #45bf76, #3bab68, #33945a, #2c814e, #246a40, #1d5433, #153d25, #0d2617, #050f09

## Harmonies

- Complementary: #cf72aa
- Analogous: #7ccf72, #72cfc6
- Triadic: #9772cf, #cf9772
- Split-complementary: #c672cf, #cf727c
- Tetradic: #727ccf, #cf72aa, #cfc672

## Colors that go with #72cf97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #72cf97: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #72cf97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #72cf97, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #72cf97 in 5 real palettes, including Tiffany & Co.'s brand system and Wise's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Wise (https://brandsweets.com/colors/brands/wise-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #72cf97 in 4 real palettes, including Undergrowth and 7-Eleven's brand system, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Fresh Juice and Citrus Grove put Mustard Yellow beside #72cf97, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Slate Gray** #708090 [pool] — 5 real palettes, including Ledger Dark and Indigo SaaS put Slate Gray beside #72cf97, as the supporting colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Still Water (https://brandsweets.com/palettes/cool#still-water), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #72cf97 in 23 real palettes, including Rain Garden and Chime's brand system, as the text colour against it. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.89:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2e8551 (4.58:1); AA: background → #4a4a4a (4.68:1); AAA: text → #22633c (7.2:1); AAA: background → #2e2e2e (7.17:1)
- On black (#000000): 11.09:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72cf97-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72cf97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.