# #72cf77

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72cf77`
- RGB: rgb(114, 207, 119)
- HSL: hsl(123, 49%, 63%)
- OKLCH: oklch(0.776 0.152 145.1)
- Relative luminance: 0.4953
- Nearest named color: Electric Lettuce (#7bd181, Δ 1.613) — https://brandsweets.com/colors/electric-lettuce
- Moods: neutral
- Page: https://brandsweets.com/colors/72cf77

## Tints & shades

- Tints (toward white): #82d486, #8dd891, #9cdd9f, #a8e1aa, #b7e6b9, #c2eac4, #d1efd3, #ddf3de, #ecf8ed, #f7fcf8
- Shades (toward black): #5cc761, #45bf4b, #3bab40, #339438, #2c8130, #246a28, #1d541f, #153d17, #0d260e, #050f06

## Harmonies

- Complementary: #cf72ca
- Analogous: #9ccf72, #72cfa5
- Triadic: #7772cf, #cf7772
- Split-complementary: #a572cf, #cf729c
- Tetradic: #729ccf, #cf72ca, #cfa572

## Colors that go with #72cf77

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72cf77: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Unity's brand system put Blue beside #72cf77, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #72cf77: 4 real palettes, including Remix's brand system and Learning App, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Learning App (https://brandsweets.com/palettes/playful#learning-app), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Citrus Grove and Meadow put Mustard Yellow beside #72cf77, as the accent. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #72cf77 in 4 real palettes, including Docker's brand system and Brilliant's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72cf77 in 17 real palettes, including WhatsApp's brand system and Citrus Grove, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72cf77 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Crimson** #dc143c [pool] — Crimson is paired with #72cf77 in 3 real palettes, including Wise's brand system and DuckDuckGo's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.93:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2e8532 (4.65:1); AA: background → #4a4a4a (4.6:1); AAA: text → #226325 (7.29:1); AAA: background → #2e2e2e (7.05:1)
- On black (#000000): 10.91:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Scale AI** — primary #72ce7b (Δ 0.627) — https://brandsweets.com/colors/brands/scale-com
- **Scale AI** — accent #72ce7b (Δ 0.627) — https://brandsweets.com/colors/brands/scale-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72cf77-a2bea6-a04edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72cf77" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
