# #72ca97

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72ca97`
- RGB: rgb(114, 202, 151)
- HSL: hsl(145, 45%, 62%)
- OKLCH: oklch(0.77 0.113 157)
- Relative luminance: 0.4805
- Nearest named color: Minted Elegance (#6ec9a3, Δ 1.744) — https://brandsweets.com/colors/minted-elegance
- Moods: neutral
- Page: https://brandsweets.com/colors/72ca97

## Tints & shades

- Tints (toward white): #81cfa2, #8cd4aa, #9bd9b5, #a6ddbd, #b5e3c8, #c4e9d3, #cfeddb, #def2e6, #e9f7ef, #f8fcfa
- Shades (toward black): #5cc186, #46b976, #3fa66a, #37905c, #2e7a4e, #266440, #1d4e32, #163b26, #0e2518, #060f09

## Harmonies

- Complementary: #ca72a5
- Analogous: #7aca72, #72cac2
- Triadic: #9772ca, #ca9772
- Split-complementary: #c272ca, #ca727a
- Tetradic: #727aca, #ca72a5, #cac272

## Colors that go with #72ca97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #72ca97: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #72ca97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #72ca97, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #72ca97 in 6 real palettes, including Tiffany & Co.'s brand system and DuckDuckGo's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #72ca97 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #72ca97 in 4 real palettes, including Neon's brand system and Canopy, as the supporting colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Canopy (https://brandsweets.com/palettes/cool#canopy), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Fresh Juice and Crayon Box put Mustard Yellow beside #72ca97, as the supporting colour. Seen in: Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Slate Gray** #708090 [pool] — 7 real palettes, including Ledger Dark and Indigo SaaS put Slate Gray beside #72ca97, as the supporting colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Still Water (https://brandsweets.com/palettes/cool#still-water), Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.98:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #328555 (4.54:1); AA: background → #474747 (4.69:1); AAA: text → #266440 (7.05:1); AAA: background → #2b2b2b (7.15:1)
- On black (#000000): 10.61:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72ca97-a2beb1-cc59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72ca97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
