# #72c445

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72c445`
- RGB: rgb(114, 196, 69)
- HSL: hsl(99, 52%, 52%)
- OKLCH: oklch(0.742 0.181 136.3)
- Relative luminance: 0.4349
- Nearest named color: Emerald Glitter (#66bb00, Δ 4.053) — https://brandsweets.com/colors/emerald-glitter
- Moods: neutral
- Page: https://brandsweets.com/colors/72c445

## Tints & shades

- Tints (toward white): #80ca58, #8ccf68, #9bd57b, #a7da8b, #b5e09e, #c4e7b1, #d0ebc1, #dff2d4, #eaf6e4, #f9fdf7
- Shades (toward black): #65b63a, #5aa333, #52932f, #478028, #3c6d22, #32591c, #274616, #1e3611, #13230b, #091005

## Harmonies

- Complementary: #9845c4
- Analogous: #b1c445, #45c458
- Triadic: #4572c4, #c44572
- Split-complementary: #5845c4, #c445b1
- Tetradic: #45b1c4, #9845c4, #c45845

## Colors that go with #72c445

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #72c445, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72c445: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #72c445 in 4 real palettes, including Brilliant's brand system and Docker's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #72c445 in 9 real palettes, including Minecraft's brand system and Acer's brand system, as the lead colour. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Acer (https://brandsweets.com/colors/brands/acer-com), Meadow (https://brandsweets.com/palettes/light#meadow), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #72c445 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Hot Pink** #ff69b4 [harmony, pool: split] — Hot Pink is a split-complement of #72c445: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #72c445 in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #72c445 in 3 real palettes, including Citrus Grove and Playground, as the lead colour. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Playground (https://brandsweets.com/palettes/bold#playground), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/darkorange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.17:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #49842a (4.55:1); AA: background → #424242 (4.64:1); AAA: text → #36611f (7.28:1); AAA: background → #242424 (7.17:1)
- On black (#000000): 9.7:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Minecraft** — secondary #6cc349 (Δ 0.713) — https://brandsweets.com/colors/brands/minecraft-net
- **Acer** — secondary #80c343 (Δ 1.37) — https://brandsweets.com/colors/brands/acer-com
- **Peloton** — secondary #71bf49 (Δ 1.55) — https://brandsweets.com/colors/brands/peloton-com
- **Peloton** — accent #6fbf4b (Δ 1.669) — https://brandsweets.com/colors/brands/peloton-com

## Curated palettes containing it

- **Meadow** (spring, light, friendly, vivid) — #6cbf4b, #f9d56e, #f18fb2, #fbfef7, #1f2d1a — Fresh green, buttercup and a wildflower pink — spring at full saturation; the leaf-dark text does the anchoring. — tool: https://brandsweets.com/palettes/new/6cbf4b-f9d56e-f18fb2-fbfef7-1f2d1a — collection: https://brandsweets.com/palettes/spring

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72c445-a8bea2-664edf-1f2d21-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72c445" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.