# #72bb74

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72bb74`
- RGB: rgb(114, 187, 116)
- HSL: hsl(122, 35%, 59%)
- OKLCH: oklch(0.726 0.125 144.8)
- Relative luminance: 0.4038
- Nearest named color: Bud Green (#79b465, Δ 2.146) — https://brandsweets.com/colors/bud-green
- Moods: neutral
- Page: https://brandsweets.com/colors/72bb74

## Tints & shades

- Tints (toward white): #80c282, #8dc88f, #9bcf9d, #a9d6aa, #b7dcb8, #c1e1c2, #cfe8d0, #ddeedd, #eaf5eb, #f8fcf8
- Shades (toward black): #61b363, #50a552, #47944a, #3d7f40, #356e37, #2b5a2d, #234824, #19341a, #112211, #070e07

## Harmonies

- Complementary: #bb72b9
- Analogous: #94bb72, #72bb99
- Triadic: #7472bb, #bb7472
- Split-complementary: #9972bb, #bb7294
- Tetradic: #7294bb, #bb72b9, #bb9972

## Colors that go with #72bb74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72bb74: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Docker (https://brandsweets.com/colors/brands/docker-com), N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 6 real palettes, including Unity's brand system and Minecraft's brand system put Blue beside #72bb74, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Lexus (https://brandsweets.com/colors/brands/lexus-com). — https://brandsweets.com/colors/blue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #72bb74 in 4 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Dark Salmon** #e9967a [harmony, pool: triadic] — Dark Salmon completes a triad with #72bb74 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Spline (https://brandsweets.com/colors/brands/spline-design), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #72bb74 in 4 real palettes, including Neon's brand system and Pine & Birch, as the supporting colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Meadow and Citrus Grove put Mustard Yellow beside #72bb74, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #72bb74 in 5 real palettes, including Brilliant's brand system and Khan Academy's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Indigo SaaS and Ledger Dark put Slate Gray beside #72bb74, as the supporting colour. Seen in: Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.31:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3f8341 (4.63:1); AA: background → #3d3d3d (4.69:1); AAA: text → #306432 (7.01:1); AAA: background → #1f1f1f (7.12:1)
- On black (#000000): 9.08:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72bb74-a2bea6-9e4edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72bb74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.