# #72a970

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#72a970`
- RGB: rgb(114, 169, 112)
- HSL: hsl(118, 25%, 55%)
- OKLCH: oklch(0.681 0.101 143.6)
- Relative luminance: 0.3312
- Nearest named color: Ferntastic (#71ab62, Δ 2.05) — https://brandsweets.com/colors/ferntastic
- Moods: muted
- Page: https://brandsweets.com/colors/72a970

## Tints & shades

- Tints (toward white): #7eb17c, #8eba8c, #9ac299, #a7c9a6, #b7d3b6, #c3dbc2, #d0e2cf, #dceadc, #ecf4ec, #f9fbf9
- Shades (toward black): #629f60, #588f56, #4e804d, #447043, #3b6039, #2f4d2e, #253d24, #1b2d1b, #121d11, #080d08

## Harmonies

- Complementary: #a770a9
- Analogous: #8ea970, #70a98a
- Triadic: #7071a9, #a97071
- Split-complementary: #8a70a9, #a9708e
- Tetradic: #708ea9, #a770a9, #a98a70

## Colors that go with #72a970

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #72a970: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #72a970, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Lexus (https://brandsweets.com/colors/brands/lexus-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #72a970 in 4 real palettes, including Coastal and Polaroid, as the accent. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Copper** #b87333 [pool] — Designers have shipped Copper with #72a970: 5 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bakery (https://brandsweets.com/palettes/warm#bakery), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #72a970 in 5 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #72a970: 5 real palettes, including Spline's brand system and Unity's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Fintech Trust and Telehealth put Midnight Blue beside #72a970, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Orchid** #da70d6 [harmony: complementary] — Orchid sits directly opposite #72a970 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/orchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4e804d (4.65:1); AA: background → #333333 (4.59:1); AAA: text → #3b6039 (7.2:1); AAA: background → #0d0d0d (7.06:1)
- On black (#000000): 7.62:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/72a970-a2bea4-944edf-1f2d25-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#72a970" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.