# #729d77

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#729d77`
- RGB: rgb(114, 157, 119)
- HSL: hsl(127, 18%, 53%)
- OKLCH: oklch(0.654 0.073 147.7)
- Relative luminance: 0.2902
- Nearest named color: Backyard (#879877, Δ 2.896) — https://brandsweets.com/colors/backyard
- Moods: muted
- Page: https://brandsweets.com/colors/729d77

## Tints & shades

- Tints (toward white): #81a785, #8db091, #9cba9f, #a8c2ab, #b7cdb9, #c3d5c5, #d2e0d3, #dee8df, #edf2ee, #f9fbf9
- Shades (toward black): #64906a, #5a815f, #4f7254, #456349, #3d5740, #324835, #28392a, #1d2a1f, #131b14, #080c09

## Harmonies

- Complementary: #9d7298
- Analogous: #829d72, #729d8c
- Triadic: #77729d, #9d7772
- Split-complementary: #8c729d, #9d7282
- Tetradic: #72829d, #9d7298, #9d8c72

## Colors that go with #729d77

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #729d77: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Lexus's brand system put Blue beside #729d77, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Rain Garden put Blush Pink beside #729d77, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Estate (https://brandsweets.com/palettes/luxury#estate), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #729d77 in 4 real palettes, including Coastal and Kiln, as the accent. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Copper** #b87333 [pool] — Designers have shipped Copper with #729d77: 7 real palettes, including Clean Beauty and Atelier, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Atelier (https://brandsweets.com/palettes/elegant#atelier), Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #729d77 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Arctic (https://brandsweets.com/palettes/clean#arctic), Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #729d77 in 4 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #729d77 in 6 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #587e5c (4.61:1); AA: background → #2b2b2b (4.59:1); AAA: text → #415d44 (7.31:1)
- On black (#000000): 6.8:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #78a17c (7.19:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/729d77-a2bea8-aa4edf-1f2d27-ecf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#729d77" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.