# #721339

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#721339`
- RGB: rgb(114, 19, 57)
- HSL: hsl(336, 71%, 26%)
- OKLCH: oklch(0.369 0.131 2.7)
- Relative luminance: 0.0434
- Nearest named color: Bordeaux (#7b002c, Δ 2.747) — https://brandsweets.com/colors/bordeaux
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/721339

## Tints & shades

- Tints (toward white): #901848, #ae1e58, #d12369, #de3b7c, #e35990, #e878a5, #ed96b9, #f3b9d0, #f8d8e5, #fef6f9
- Shades (toward black): #691235, #601030, #530e2a, #4a0d25, #410b21, #390a1c, #300818, #230612, #1a040d, #110309

## Harmonies

- Complementary: #13714c
- Analogous: #711368, #711d13
- Triadic: #397113, #133971
- Split-complementary: #13711d, #136871
- Tetradic: #687113, #13714c, #1d1371

## Colors that go with #721339

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #721339 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #721339 in 5 real palettes, including Lenovo's brand system and M&M's's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Taupe** #483c32 [pool] — Taupe is paired with #721339 in 4 real palettes, including Bookshop and Superhuman's brand system, as that palette's text colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Cider (https://brandsweets.com/palettes/warm#cider), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Denim** #1560bd [pool] — Designers have shipped Denim with #721339: 3 real palettes, including Hinge's brand system and Heinz's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Heinz (https://brandsweets.com/colors/brands/heinz-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #721339: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Rust** #b7410e [harmony, pool: analogous] — Rust is #721339's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/rust
- **Blush Pink** #e8b4b8 [pool] — Two real palettes: Nursery and Blush put Blush Pink beside #721339, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #721339: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.24:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.87:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #db2970 (4.56:1); AA: background → #a6a6a6 (4.62:1); AAA: text → #e76f9f (7.17:1); AAA: background → #cccccc (7:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/721339-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#721339" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
