# #709fd2

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#709fd2`
- RGB: rgb(112, 159, 210)
- HSL: hsl(211, 52%, 63%)
- OKLCH: oklch(0.689 0.091 251.2)
- Relative luminance: 0.3289
- Nearest named color: Blue Bay (#619ad6, Δ 2.394) — https://brandsweets.com/colors/blue-bay
- Moods: cool, modern
- Page: https://brandsweets.com/colors/709fd2

## Tints & shades

- Tints (toward white): #7fa9d7, #8bb1da, #9abcdf, #a6c3e3, #b5cee8, #c1d5eb, #d0e0f0, #dce8f4, #ecf2f9, #f7fafd
- Shades (toward black): #588fca, #4180c3, #3771ae, #306297, #2a5584, #22466d, #1b3755, #14283e, #0c1927, #050a10

## Harmonies

- Complementary: #d2a270
- Analogous: #70d0d2, #7170d2
- Triadic: #d2709f, #9fd270
- Split-complementary: #d27170, #d0d270
- Tetradic: #d270d0, #d2a270, #70d271

## Colors that go with #709fd2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #709fd2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Lido (https://brandsweets.com/palettes/vivid#lido), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/charcoal
- **Peru** #cd853f [harmony, pool: complementary] — Peru sits directly opposite #709fd2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/peru
- **Amber** #ffbf00 [pool] — Amber is paired with #709fd2 in 8 real palettes, including NBA's brand system and Ahrefs's brand system, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Qualcomm's brand system and Canva's brand system put Blue beside #709fd2, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #709fd2 in 4 real palettes, including Elastic's brand system and Learning App, as the lead colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Learning App (https://brandsweets.com/palettes/playful#learning-app), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #709fd2: 6 real palettes, including Coca-Cola's brand system and Dusk, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #709fd2: 5 real palettes, including Venmo's brand system and Patreon's brand system, as the lead colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey). — https://brandsweets.com/colors/dodgerblue
- **Gold** #ffd700 [pool] — Gold shows up next to #709fd2 in 4 real palettes, including Prime Video's brand system and Miro's brand system, as the lead colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Miro (https://brandsweets.com/colors/brands/miro-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.77:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3b78ba (4.58:1); AA: background → #333333 (4.56:1); AAA: text → #2c5a8c (7.12:1); AAA: background → #0d0d0d (7.01:1)
- On black (#000000): 7.58:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/709fd2-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#709fd2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.