# #701f4a

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#701f4a`
- RGB: rgb(112, 31, 74)
- HSL: hsl(328, 57%, 28%)
- OKLCH: oklch(0.383 0.122 351.8)
- Relative luminance: 0.0492
- Nearest named color: Beet Red (#7e203f, Δ 3.774) — https://brandsweets.com/colors/beet-red
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/701f4a

## Tints & shades

- Tints (toward white): #8c265d, #a82e6f, #c43682, #cf4f93, #d66ba4, #de87b5, #e6a3c7, #edbfd8, #f5dbe9, #fdf7fa
- Shades (toward black): #681d45, #5c193d, #541738, #481430, #40122a, #380f25, #2c0c1d, #240a18, #180710, #10040b

## Harmonies

- Complementary: #1f7045
- Analogous: #6d1f70, #701f21
- Triadic: #4a701f, #1f4a70
- Split-complementary: #21701f, #1f706d
- Tetradic: #706d1f, #1f7045, #1f2170

## Colors that go with #701f4a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #701f4a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Taupe** #483c32 [pool] — Taupe is paired with #701f4a in 4 real palettes, including Blush and Bookshop, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/taupe
- **Crimson** #dc143c [pool] — Crimson is paired with #701f4a in 3 real palettes, including Lenovo's brand system and M&M's's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #701f4a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen
- **Blush Pink** #e8b4b8 [pool] — Two real palettes: Blush and Nursery put Blush Pink beside #701f4a, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/blush-pink
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #701f4a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Cream** #fffdd0 [role] — Cream is the surface #701f4a wants: a warm off-white that shares its undertone, so #701f4a reads softer on it than on pure white. — https://brandsweets.com/colors/cream
- **Denim** #1560bd [pool] — Designers have shipped Denim with #701f4a: two real palettes: Hinge's brand system and Heinz's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Heinz (https://brandsweets.com/colors/brands/heinz-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.59:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.98:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ca3f89 (4.58:1); AA: background → #ababab (4.61:1); AAA: text → #da77ac (7.22:1); AAA: background → #d4d4d4 (7.14:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/701f4a-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#701f4a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.