# #7017ee

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#7017ee`
- RGB: rgb(112, 23, 238)
- HSL: hsl(265, 86%, 51%)
- OKLCH: oklch(0.503 0.271 290.9)
- Relative luminance: 0.1023
- Nearest named color: Electric Indigo (#6600ff, Δ 3.514) — https://brandsweets.com/colors/electric-indigo
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/7017ee

## Tints & shades

- Tints (toward white): #7f2eef, #8a41f1, #9959f3, #a871f4, #b688f6, #c29bf8, #d0b3f9, #dfcbfb, #ebdefd, #f9f6fe
- Shades (toward black): #6410da, #5c0fc7, #510daf, #460b98, #3d0a85, #32086d, #270655, #1c053e, #14032b, #090113

## Harmonies

- Complementary: #94ee17
- Analogous: #1729ee, #dc17ee
- Triadic: #ee7017, #17ee70
- Split-complementary: #eedc17, #29ee17
- Tetradic: #ee1729, #94ee17, #17eedc

## Colors that go with #7017ee

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #7017ee: 4 real palettes, including Render's brand system and Kraken's brand system, as the supporting colour. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Kraken (https://brandsweets.com/colors/brands/kraken-com), Calm (https://brandsweets.com/colors/brands/calm-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/deepskyblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #7017ee on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #7017ee in 3 real palettes, including ClickUp's brand system and Stripe's brand system, as the supporting colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Stripe (https://brandsweets.com/colors/brands/stripe), monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Kraken's brand system and Lavender Haze put Midnight Blue beside #7017ee, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #7017ee in 3 real palettes, including Superhuman's brand system and Datadog's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #7017ee: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #7017ee's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com). — https://brandsweets.com/colors/royalblue
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #7017ee: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.89:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6d12ed (7.1:1)
- On black (#000000): 3.05:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9350f2 (4.67:1); AA: background → #d1d1d1 (4.51:1); AAA: text → #b07ff5 (7.2:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/7017ee-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#7017ee" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.