# #6a2dcd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#6a2dcd`
- RGB: rgb(106, 45, 205)
- HSL: hsl(263, 64%, 49%)
- OKLCH: oklch(0.481 0.225 293.2)
- Relative luminance: 0.0935
- Nearest named color: Hokkaido Lavender (#7736d9, Δ 3.485) — https://brandsweets.com/colors/hokkaido-lavender
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/6a2dcd

## Tints & shades

- Tints (toward white): #783fd5, #8754d9, #9568de, #a47de3, #b392e7, #bfa3eb, #cdb8ef, #dccdf4, #eae2f9, #f9f7fd
- Shades (toward black): #6229bc, #5725a7, #4e2197, #431c82, #3b1971, #30145c, #27114b, #1c0c36, #140826, #090411

## Harmonies

- Complementary: #90cd2d
- Analogous: #2d40cd, #ba2dcd
- Triadic: #cd6a2d, #2dcd6a
- Split-complementary: #cdba2d, #40cd2d
- Tetradic: #cd2d40, #90cd2d, #2dcdba

## Colors that go with #6a2dcd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #6a2dcd: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #6a2dcd: 4 real palettes, including Linkedin's brand system and Slack's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Slack (https://brandsweets.com/colors/brands/slack-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Dairy Queen (https://brandsweets.com/colors/brands/dairyqueen-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #6a2dcd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #6a2dcd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #6a2dcd: 3 real palettes, including Zillow's brand system and Unilever's brand system, as the supporting colour. Seen in: Zillow (https://brandsweets.com/colors/brands/zillow-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com). — https://brandsweets.com/colors/cobalt
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #6a2dcd: 3 real palettes, including Kraken's brand system and Render's brand system, as the accent. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Render (https://brandsweets.com/colors/brands/render-com), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Kraken's brand system and Purina Pro Plan's brand system put Midnight Blue beside #6a2dcd, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #6a2dcd in 3 real palettes, including Prepare your taste buds...'s brand system and Clerk's brand system, as the lead colour. Seen in: Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Clerk (https://brandsweets.com/colors/brands/clerk-com), Soundcloud (https://brandsweets.com/colors/brands/soundcloud-com). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.32:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.87:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8d5cdb (4.69:1); AA: background → #cccccc (4.56:1); AAA: text → #aa86e4 (7.24:1); AAA: background → #fafafa (7.01:1)

## Curated palettes containing it

- **Neobank** (vivid, bold, modern) — #6d28d9, #0f0f0f, #a3e635, #ffffff — Purple-and-lime is the challenger-bank uniform — high energy, and clearly not a legacy bank. — tool: https://brandsweets.com/palettes/new/6d28d9-0f0f0f-a3e635-ffffff — collection: https://brandsweets.com/palettes/vivid

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/6a2dcd-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#6a2dcd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.