# #69bef7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#69bef7`
- RGB: rgb(105, 190, 247)
- HSL: hsl(204, 90%, 69%)
- OKLCH: oklch(0.771 0.116 240)
- Relative luminance: 0.4655
- Nearest named color: Blue Mana (#68c2f5, Δ 1.207) — https://brandsweets.com/colors/blue-mana
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/69bef7

## Tints & shades

- Tints (toward white): #77c4f8, #86cbf9, #94d1f9, #a3d7fa, #b1defb, #bbe2fb, #cae8fc, #d8eefd, #e7f5fe, #f5fbfe
- Shades (toward black): #4cb2f6, #2aa3f4, #0d96f2, #0b81d0, #096fb3, #085a91, #064874, #043352, #032135, #010c13

## Harmonies

- Complementary: #f7a269
- Analogous: #69f7e9, #6977f7
- Triadic: #f769be, #bef769
- Split-complementary: #f76977, #f7e969
- Tetradic: #e969f7, #f7a269, #77f769

## Colors that go with #69bef7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #69bef7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [harmony, pool: complementary] — Dark Orange sits directly opposite #69bef7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/darkorange
- **Amber** #ffbf00 [pool] — Amber is paired with #69bef7 in 4 real palettes, including Blueprint and NBA's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Canva's brand system put Blue beside #69bef7, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #69bef7 in 4 real palettes, including Riot Games's brand system and JBL's brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #69bef7: 4 real palettes, including Venmo's brand system and Coca-Cola's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #69bef7: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Telehealth and Blue Mono put Midnight Blue beside #69bef7, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Kraken (https://brandsweets.com/colors/brands/kraken-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.04:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0a78c2 (4.69:1); AA: background → #474747 (4.56:1); AAA: text → #085a91 (7.29:1); AAA: background → #292929 (7.14:1)
- On black (#000000): 10.31:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Patreon** — secondary #5fc1f1 (Δ 1.573) — https://brandsweets.com/colors/brands/patreon-com
- **Max** — secondary #71b8f2 (Δ 1.619) — https://brandsweets.com/colors/brands/max-com
- **Prime Video** — secondary #79b8f3 (Δ 1.938) — https://brandsweets.com/colors/brands/primevideo-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/69bef7-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#69bef7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.