# #69a42d

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#69a42d`
- RGB: rgb(105, 164, 45)
- HSL: hsl(90, 57%, 41%)
- OKLCH: oklch(0.655 0.161 132.4)
- Relative luminance: 0.2974
- Nearest named color: Jungle Jewels (#58a64b, Δ 2.572) — https://brandsweets.com/colors/jungle-jewels
- Moods: neutral
- Page: https://brandsweets.com/colors/69a42d

## Tints & shades

- Tints (toward white): #78bc34, #85ca3f, #94d157, #a3d86f, #b3de87, #bfe49b, #cfeab3, #def1cb, #ebf6df, #fafdf7
- Shades (toward black): #5e9429, #578825, #4d7821, #42681d, #3b5c19, #304c15, #263c10, #1c2c0c, #142009, #0a1004

## Harmonies

- Complementary: #692da4
- Analogous: #a4a42d, #2da42d
- Triadic: #2d69a4, #a42d69
- Split-complementary: #2d2da4, #a42da4
- Tetradic: #2da4a4, #692da4, #a42d2d

## Colors that go with #69a42d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Spotify's brand system and Minecraft's brand system put Blue beside #69a42d, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #69a42d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Dodger Blue** #1e90ff [harmony, pool: triadic] — Dodger Blue completes a triad with #69a42d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Unity (https://brandsweets.com/colors/brands/unity-com), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/dodgerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #69a42d in 4 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #69a42d in 12 real palettes, including Acer's brand system and Undergrowth, as the text colour against it. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Meadow (https://brandsweets.com/palettes/light#meadow), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #69a42d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid
- **Medium Purple** #9370db [harmony, pool: split] — Medium Purple is a split-complement of #69a42d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumpurple
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #69a42d in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #528023 (4.7:1); AA: background → #2b2b2b (4.69:1); AAA: text → #3d601a (7.28:1)
- On black (#000000): 6.95:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6ba82e (7.27:1)

## Brands using this color

- **Zendesk** — primary #70a32a (Δ 0.753) — https://brandsweets.com/colors/brands/zendesk-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/69a42d-adbea2-514edf-202d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#69a42d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.