# #69a018

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#69a018`
- RGB: rgb(105, 160, 24)
- HSL: hsl(84, 74%, 36%)
- OKLCH: oklch(0.643 0.166 130.5)
- Relative luminance: 0.2821
- Nearest named color: Jungle Jewels (#58a64b, Δ 3.527) — https://brandsweets.com/colors/jungle-jewels
- Moods: vivid
- Page: https://brandsweets.com/colors/69a018

## Tints & shades

- Tints (toward white): #7bba1c, #8dd520, #9de137, #aae552, #b7e96d, #c4ed87, #d1f1a2, #e1f6c1, #eefadc, #fbfef6
- Shades (toward black): #619216, #588514, #4c7311, #43660f, #3b590d, #324b0b, #293e09, #1d2c07, #141f05, #0c1203

## Harmonies

- Complementary: #4e18a0
- Analogous: #a09218, #25a018
- Triadic: #1869a0, #a01869
- Split-complementary: #1825a0, #9218a0
- Tetradic: #18a092, #4e18a0, #a01825

## Colors that go with #69a018

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 5 real palettes, including Spotify's brand system and Minecraft's brand system put Blue beside #69a018, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Instacart (https://brandsweets.com/colors/brands/instacart-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Dodger Blue** #1e90ff [harmony, pool: triadic] — Dodger Blue completes a triad with #69a018 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Playground (https://brandsweets.com/palettes/bold#playground), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/dodgerblue
- **Taupe** #483c32 [pool] — Taupe is paired with #69a018 in 9 real palettes, including Acer's brand system and Undergrowth, as the text colour against it. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Meadow (https://brandsweets.com/palettes/light#meadow), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #69a018 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid
- **Medium Slate Blue** #7b68ee [harmony, pool: split] — Medium Slate Blue is a split-complement of #69a018: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #69a018: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Orange** #ffa500 [pool] — 3 real palettes, including Olympics's brand system and Mint Modern put Orange beside #69a018, as the supporting colour. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #69a018 in 3 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.16:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #558113 (4.63:1); AA: background → #292929 (4.6:1); AAA: text → #40620f (7.07:1)
- On black (#000000): 6.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6fa919 (7.37:1)

## Brands using this color

- **Zendesk** — primary #70a32a (Δ 1.563) — https://brandsweets.com/colors/brands/zendesk-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/69a018-afbea2-4e5adf-222d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#69a018" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.