# #698b13

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#698b13`
- RGB: rgb(105, 139, 19)
- HSL: hsl(77, 76%, 31%)
- OKLCH: oklch(0.59 0.143 125.5)
- Relative luminance: 0.2152
- Nearest named color: Asparagus Sultan (#6a8e22, Δ 1.041) — https://brandsweets.com/colors/asparagus-sultan
- Moods: vivid
- Page: https://brandsweets.com/colors/698b13

## Tints & shades

- Tints (toward white): #81ab17, #95c51b, #abe123, #b7e543, #c3ea62, #cded7d, #d9f29c, #e5f6bc, #f0f9d7, #fcfef6
- Shades (toward black): #5f7e11, #587510, #4e670e, #445a0c, #3d510b, #334309, #293607, #1f2806, #181f04, #0e1202

## Harmonies

- Complementary: #35138b
- Analogous: #8b7113, #2d8b13
- Triadic: #13698b, #8b1369
- Split-complementary: #132d8b, #71138b
- Tetradic: #138b71, #35138b, #8b132d

## Colors that go with #698b13

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #698b13: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #698b13 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Copper** #b87333 [pool] — Designers have shipped Copper with #698b13: 4 real palettes, including Wellness and Clean Beauty, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #698b13: 5 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #698b13 in 5 real palettes, including Subaru's brand system and Console Light, as the supporting colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #698b13 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Olympics (https://brandsweets.com/colors/brands/olympics-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #698b13 in 10 real palettes, including Acer's brand system and Instacart's brand system, as that palette's text colour. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Blue Violet** #8a2be2 [harmony: complementary] — Blue Violet sits directly opposite #698b13 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.96:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5f7e11 (4.69:1); AA: background → #171717 (4.53:1); AAA: text → #475e0d (7.3:1)
- On black (#000000): 5.3:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7aa216 (7.01:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/698b13-b3bea2-4e6bdf-232d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#698b13" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.