# #695e20

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#695e20`
- RGB: rgb(105, 94, 32)
- HSL: hsl(51, 53%, 27%)
- OKLCH: oklch(0.48 0.082 99.2)
- Relative luminance: 0.1111
- Nearest named color: Ayahuasca Vine (#665500, Δ 2.914) — https://brandsweets.com/colors/ayahuasca-vine
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/695e20

## Tints & shades

- Tints (toward white): #857729, #a08f31, #bba83a, #c9b74f, #d3c46f, #dbcf8a, #e3daa5, #ece5c1, #f4f1dc, #fdfcf7
- Shades (toward black): #62571e, #564d1a, #4e4618, #463f16, #3e3813, #332d10, #2b260d, #231f0b, #171507, #100e05

## Harmonies

- Complementary: #202b69
- Analogous: #693a20, #506920
- Triadic: #20695e, #5e2069
- Split-complementary: #205069, #3a2069
- Tetradic: #20693a, #202b69, #692050

## Colors that go with #695e20

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #695e20: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #695e20. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #695e20: 5 real palettes, including Clay & Linen and Bakery, as the lead colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Bakery (https://brandsweets.com/palettes/warm#bakery), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #695e20: 5 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour. Seen in: Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #695e20: 4 real palettes, including Trader Joe's's brand system and Fireside, as the accent. Seen in: Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Fireside (https://brandsweets.com/palettes/dark#fireside), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/firebrick
- **Peru** #cd853f [pool] — 4 real palettes, including Bakery and Woodsmoke put Peru beside #695e20, as the supporting colour. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/peru
- **Rust** #b7410e [pool] — Rust shows up next to #695e20 in 5 real palettes, including Magazine Ochre and Harvest, as the lead colour. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Harvest (https://brandsweets.com/palettes/warm#harvest), Aesop (https://brandsweets.com/colors/brands/aesop-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/rust
- **Slate Blue** #6a5acd [harmony: complementary] — Slate Blue sits directly opposite #695e20 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/slateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #62571e (7.24:1)
- On black (#000000): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #857729 (4.67:1); AA: background → #d9d9d9 (4.62:1); AAA: text → #a89634 (7.08:1)

## Brands using this color

- **Miro** — secondary #695e24 (Δ 0.367) — https://brandsweets.com/colors/brands/miro-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/695e20-c4c29c-4eaadf-292d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#695e20" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.