# #694544

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#694544`
- RGB: rgb(105, 69, 68)
- HSL: hsl(2, 21%, 34%)
- OKLCH: oklch(0.431 0.05 21.1)
- Relative luminance: 0.0768
- Nearest named color: Brunette (#664238, Δ 1.92) — https://brandsweets.com/colors/brunette
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/694544

## Tints & shades

- Tints (toward white): #7b5251, #91605f, #a0706e, #ae8584, #bb9796, #c7aaa9, #d5bfbe, #e1d1d1, #efe7e6, #fbf9f9
- Shades (toward black): #60403e, #563938, #4d3332, #442d2c, #3b2726, #312120, #281b1a, #1f1514, #160e0e, #0c0808

## Harmonies

- Complementary: #446869
- Analogous: #694455, #695844
- Triadic: #446946, #464469
- Split-complementary: #446958, #445569
- Tetradic: #556944, #446869, #584469

## Colors that go with #694544

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #694544 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Darkroom and Bramble put Champagne beside #694544, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #694544: 6 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #694544 in 4 real palettes, including Codecademy's brand system and Dunkin''s brand system, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #694544: 4 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #694544 in 5 real palettes, including Console Light and Subaru's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com), GitHub (https://brandsweets.com/colors/brands/github), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [pool] — Rust shows up next to #694544 in 4 real palettes, including Magazine Ochre and Garnet, as the lead colour. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Garnet (https://brandsweets.com/palettes/warm#garnet), IHG (https://brandsweets.com/colors/brands/ihg-com), Aesop (https://brandsweets.com/colors/brands/aesop-com). — https://brandsweets.com/colors/rust
- **Cream** #fffdd0 [role] — Cream is the surface #694544 wants: a warm off-white that shares its undertone, so #694544 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.28:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.54:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9a6765 (4.5:1); AA: background → #bfbfbf (4.5:1); AAA: text → #b48e8d (7.19:1); AAA: background → #ededed (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/694544-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#694544" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.