# #693312

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#693312`
- RGB: rgb(105, 51, 18)
- HSL: hsl(23, 71%, 24%)
- OKLCH: oklch(0.386 0.089 48.7)
- Relative luminance: 0.0541
- Nearest named color: Brown (#653700, Δ 2.039) — https://brandsweets.com/colors/brown-2
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/693312

## Tints & shades

- Tints (toward white): #874217, #aa531d, #c96222, #dd7636, #e28b55, #e7a073, #edb896, #f2ccb5, #f8e4d8, #fef9f6
- Shades (toward black): #602f10, #572b0f, #4e260d, #46220c, #3d1e0a, #341a09, #2c1507, #231106, #1a0d04, #110903

## Harmonies

- Complementary: #124769
- Analogous: #69121c, #695f12
- Triadic: #126933, #331269
- Split-complementary: #12695f, #121c69
- Tetradic: #1c6912, #124769, #5f1269

## Colors that go with #693312

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #693312's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #693312: 6 real palettes, including Darkroom and Stone, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #693312 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #693312: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #693312: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 3 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #693312, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Nursery and Blush put Blush Pink beside #693312, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Cream** #fffdd0 [role] — Cream is the surface #693312 wants: a warm off-white that shares its undertone, so #693312 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.08:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.08:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bc5b20 (4.66:1); AA: background → #b0b0b0 (4.65:1); AAA: text → #de7c3f (7.06:1); AAA: background → #d9d9d9 (7.14:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/693312-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#693312" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.