# #68ecfd

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#68ecfd`
- RGB: rgb(104, 236, 253)
- HSL: hsl(187, 97%, 70%)
- OKLCH: oklch(0.876 0.117 206.8)
- Relative luminance: 0.7003
- Nearest named color: Aqua (#0ff0fe, Δ 3.187) — https://brandsweets.com/colors/aqua-2
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/68ecfd

## Tints & shades

- Tints (toward white): #77edfd, #86effd, #90f1fd, #a0f3fe, #aff5fe, #bef7fe, #cdf8fe, #d7fafe, #e6fcff, #f5feff
- Shades (toward black): #45e7fc, #27e3fc, #04defb, #03c4dd, #03a5ba, #028597, #026b79, #014c55, #013137, #001214

## Harmonies

- Complementary: #fd7a68
- Analogous: #68fdc4, #68a1fd
- Triadic: #fd68eb, #ebfd68
- Split-complementary: #fd68a1, #fdc468
- Tetradic: #c468fd, #fd7a68, #a1fd68

## Colors that go with #68ecfd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #68ecfd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Vimeo (https://brandsweets.com/colors/brands/vimeo-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #68ecfd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Astro (https://brandsweets.com/colors/brands/astro-build), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #68ecfd in 11 real palettes, including Boeing's brand system and Macaron, as the text colour against it. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Mint Chip (https://brandsweets.com/palettes/light#mint-chip). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #68ecfd: 4 real palettes, including Mint Chip and Sorbet, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Sorbet (https://brandsweets.com/palettes/light#sorbet), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/wheat
- **Salmon** #fa8072 [harmony: complementary] — Salmon sits directly opposite #68ecfd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/salmon
- **Dark Orange** #ff8c00 [harmony, pool: split] — Dark Orange is a split-complement of #68ecfd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Crimson** #dc143c [pool] — Crimson is paired with #68ecfd in 3 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #68ecfd: 3 real palettes, including Bluesky Social's brand system and Opensea's brand system, as the lead colour. Seen in: Bluesky Social (https://brandsweets.com/colors/brands/bsky-app), Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.4:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #028192 (4.61:1); AA: background → #5e5e5e (4.63:1); AAA: text → #02626f (7.05:1); AAA: background → #424242 (7.18:1)
- On black (#000000): 15.01:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/68ecfd-a2b8be-df4e83-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#68ecfd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
