# #676ca2

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#676ca2`
- RGB: rgb(103, 108, 162)
- HSL: hsl(235, 24%, 52%)
- OKLCH: oklch(0.55 0.084 279.2)
- Relative luminance: 0.1622
- Nearest named color: Loch Ness (#5f6db0, Δ 2.367) — https://brandsweets.com/colors/loch-ness
- Moods: cool, muted
- Page: https://brandsweets.com/colors/676ca2

## Tints & shades

- Tints (toward white): #777bac, #8488b3, #9397bd, #a0a3c5, #b0b3cf, #c0c2d8, #cccee0, #dcddea, #e9eaf1, #f9f9fb
- Shades (toward black): #5b6095, #515685, #4a4e78, #404368, #363959, #2d2f49, #232539, #1b1d2c, #11121c, #08080d

## Harmonies

- Complementary: #a29d67
- Analogous: #6789a2, #8067a2
- Triadic: #a2676c, #6ca267
- Split-complementary: #a28067, #89a267
- Tetradic: #a26789, #a29d67, #67a280

## Colors that go with #676ca2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #676ca2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #676ca2 in 8 real palettes, including Lemon Squeezy's brand system and Wired's brand system, as the lead colour. Seen in: Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Wired (https://brandsweets.com/colors/brands/wired-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #676ca2: 7 real palettes, including Fintech Trust and Glacier, as the lead colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #676ca2: 4 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Notion (https://brandsweets.com/colors/brands/notion), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #676ca2 in 15 real palettes, including Marvel's brand system and Retro Pop, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #676ca2: 5 real palettes, including Astro's brand system and Deep Water, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Venmo (https://brandsweets.com/colors/brands/venmo-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #676ca2: 14 real palettes, including Campus and The New York Times's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Discover (https://brandsweets.com/colors/brands/discover-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com). — https://brandsweets.com/colors/denim
- **Dark Olive Green** #556b2f [harmony: complementary] — Dark Olive Green sits directly opposite #676ca2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.95:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #4f5482 (7.18:1)
- On black (#000000): 4.24:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6e72a6 (4.62:1); AA: background → #f5f5f5 (4.54:1); AAA: text → #9094bb (7.14:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/676ca2-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#676ca2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.