# #67519a

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#67519a`
- RGB: rgb(103, 81, 154)
- HSL: hsl(258, 31%, 46%)
- OKLCH: oklch(0.491 0.115 295.8)
- Relative luminance: 0.111
- Nearest named color: Passion Flower (#6f5698, Δ 2.078) — https://brandsweets.com/colors/passion-flower
- Moods: cool, muted
- Page: https://brandsweets.com/colors/67519a

## Tints & shades

- Tints (toward white): #735ba9, #816cb2, #9280bc, #a091c5, #afa1ce, #bdb2d7, #cbc3df, #ddd7ea, #ebe8f3, #f9f8fb
- Shades (toward black): #5e4a8c, #55437f, #4a3a6e, #413361, #382c54, #2f2546, #261e39, #1b1528, #120e1b, #09070d

## Harmonies

- Complementary: #849a51
- Analogous: #515f9a, #8b519a
- Triadic: #9a6751, #519a67
- Split-complementary: #9a8b51, #5f9a51
- Tetradic: #9a515f, #849a51, #519a8b

## Colors that go with #67519a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #67519a: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #67519a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 4 real palettes, including Pixar's brand system and Activision's brand system put Blue beside #67519a, as the accent. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), Activision (https://brandsweets.com/colors/brands/activision-com), Tesco (https://brandsweets.com/colors/brands/tesco-com), CVS (https://brandsweets.com/colors/brands/cvs-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #67519a in 11 real palettes, including Wells Fargo's brand system and Marvel's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #67519a: 13 real palettes, including HP's brand system and The New York Times's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #67519a: 5 real palettes, including Campbell's's brand system and Datadog's brand system, as the supporting colour. Seen in: Campbell's (https://brandsweets.com/colors/brands/campbells-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), AT&T (https://brandsweets.com/colors/brands/att-com), Honda (https://brandsweets.com/colors/brands/honda-com). — https://brandsweets.com/colors/firebrick
- **Midnight Blue** #191970 [pool] — 14 real palettes, including Marvel's brand system and Fintech Trust put Midnight Blue beside #67519a, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), FIFA (https://brandsweets.com/colors/brands/fifa-com), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Amazon's brand system and Campus put Orange beside #67519a, as the lead colour. Seen in: Amazon (https://brandsweets.com/colors/brands/amazon-com), Campus (https://brandsweets.com/palettes/friendly#campus), Gopro (https://brandsweets.com/colors/brands/gopro-com), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #604c90 (7.16:1)
- On black (#000000): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7e69b0 (4.53:1); AA: background → #d9d9d9 (4.62:1); AAA: text → #9e8dc3 (7.05:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/67519a-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#67519a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.