# #673254

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#673254`
- RGB: rgb(103, 50, 84)
- HSL: hsl(322, 35%, 30%)
- OKLCH: oklch(0.399 0.089 342.7)
- Relative luminance: 0.058
- Nearest named color: Opulent Purple (#673362, Δ 2.351) — https://brandsweets.com/colors/opulent-purple
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/673254

## Tints & shades

- Tints (toward white): #7f3d67, #97497b, #ac538b, #b86b9c, #c383ac, #cf9bbc, #dbb3cc, #e4c8da, #f0e0ea, #fcf8fa
- Shades (toward black): #5d2d4b, #562946, #4c243d, #452138, #3b1c2f, #301727, #291421, #1f0f19, #180c14, #0e070b

## Harmonies

- Complementary: #326745
- Analogous: #603267, #673239
- Triadic: #546732, #325467
- Split-complementary: #396732, #326760
- Tetradic: #676032, #326745, #323967

## Colors that go with #673254

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #673254 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #673254 in 5 real palettes, including Lenovo's brand system and Dunkin''s brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #673254: 5 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Heinz (https://brandsweets.com/colors/brands/heinz-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/denim
- **Slate Gray** #708090 [pool] — 5 real palettes, including Sepia Mono and Bookshop put Slate Gray beside #673254, as the supporting colour. Seen in: Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/slategray
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #673254: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Nursery and Blush put Blush Pink beside #673254, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #673254: 3 real palettes, including Nursery and Macaron, as the supporting colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Macaron (https://brandsweets.com/palettes/light#macaron), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Cream** #fffdd0 [role] — Cream is the surface #673254 wants: a warm off-white that shares its undertone, so #673254 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.72:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.16:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ae568e (4.52:1); AA: background → #b3b3b3 (4.63:1); AAA: text → #c383ac (7.16:1); AAA: background → #dbdbdb (7.02:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/673254-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#673254" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.