# #6574e7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#6574e7`
- RGB: rgb(101, 116, 231)
- HSL: hsl(233, 73%, 65%)
- OKLCH: oklch(0.605 0.173 274.5)
- Relative luminance: 0.2103
- Nearest named color: Pan Purple (#657aef, Δ 1.795) — https://brandsweets.com/colors/pan-purple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/6574e7

## Tints & shades

- Tints (toward white): #7280e9, #8390ec, #919cee, #9ea8f0, #b0b7f3, #bdc3f5, #cacff7, #d7dbf9, #e9ebfc, #f6f7fe
- Shades (toward black): #4a5ce3, #3044df, #2035cf, #1c2eb5, #18279a, #131f7c, #0f1961, #0b1247, #070b2c, #030412

## Harmonies

- Complementary: #e7d865
- Analogous: #65b5e7, #9765e7
- Triadic: #e76574, #74e765
- Split-complementary: #e79765, #b5e765
- Tetradic: #e765b5, #e7d865, #65e797

## Colors that go with #6574e7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #6574e7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Docker (https://brandsweets.com/colors/brands/docker-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #6574e7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #6574e7 in 10 real palettes, including Mastodon hosted on mastodon.social's brand system and Google's brand system, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Google (https://brandsweets.com/colors/brands/google-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Qualcomm's brand system and Readymag's brand system put Blue beside #6574e7, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Penpot (https://brandsweets.com/colors/brands/penpot-app), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #6574e7: 10 real palettes, including Carrefour's brand system and Behance's brand system, as the accent. Seen in: Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Behance (https://brandsweets.com/colors/brands/behance-net), Nokia (https://brandsweets.com/colors/brands/nokia-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #6574e7 in 11 real palettes, including Marvel's brand system and Pizza Hut's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Behance (https://brandsweets.com/colors/brands/behance-net), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #6574e7: 9 real palettes, including Calm's brand system and Patreon's brand system, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Astro (https://brandsweets.com/colors/brands/astro-build), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #6574e7: 18 real palettes, including Fivetran blue's brand system and Coursera's brand system, as the supporting colour. Seen in: Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), Guinness (https://brandsweets.com/colors/brands/guinness-com), Motorola (https://brandsweets.com/colors/brands/motorola-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5768e5 (4.65:1); AA: background → #141414 (4.57:1); AAA: text → #2b40de (7.26:1)
- On black (#000000): 5.21:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8390ec (7.17:1)

## Brands using this color

- **Zed** — secondary #5c78e2 (Δ 1.651) — https://brandsweets.com/colors/brands/zed-dev

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/6574e7-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#6574e7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.