# #656d7b

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#656d7b`
- RGB: rgb(101, 109, 123)
- HSL: hsl(218, 10%, 44%)
- OKLCH: oklch(0.533 0.024 261.7)
- Relative luminance: 0.1513
- Nearest named color: Ashen Whisper (#646b7a, Δ 0.609) — https://brandsweets.com/colors/ashen-whisper
- Moods: cool, muted
- Page: https://brandsweets.com/colors/656d7b

## Tints & shades

- Tints (toward white): #707a89, #818998, #8f96a3, #a0a6b1, #aeb3bc, #bcc0c8, #cdd0d6, #dbdde1, #ebedef, #f9fafa
- Shades (toward black): #5c6370, #535965, #494f5a, #40454f, #373c43, #2e3238, #25282d, #1c1e22, #121416, #090a0b

## Harmonies

- Complementary: #7b7365
- Analogous: #65787b, #68657b
- Triadic: #7b656d, #6d7b65
- Split-complementary: #7b6865, #787b65
- Tetradic: #7b6578, #7b7365, #657b68

## Colors that go with #656d7b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #656d7b without the hard edge of pure #000. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Gusto (https://brandsweets.com/colors/brands/gusto-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #656d7b in 4 real palettes, including Beach Hut and Lemon Squeezy's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Champagne** #f7e7ce [pool] — 7 real palettes, including BrandSweets's brand system and Forest Floor put Champagne beside #656d7b. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #656d7b: 5 real palettes, including Ink & Paper and Fintech Trust, as the accent. Seen in: Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Intel (https://brandsweets.com/colors/brands/intel-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #656d7b: 7 real palettes, including Riverbed and Dusk, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Dusk (https://brandsweets.com/palettes/cool#dusk), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #656d7b in 8 real palettes, including Retro Pop and Gemstone, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #656d7b: 11 real palettes, including Campus and The New York Times's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), HP (https://brandsweets.com/colors/brands/hp-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #656d7b: 4 real palettes, including Notion's brand system and Studio Grey, as the accent. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Miro (https://brandsweets.com/colors/brands/miro-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #535965 (7.04:1)
- On black (#000000): 4.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6c7584 (4.52:1); AA: background → #f0f0f0 (4.58:1); AAA: text → #8f96a3 (7.06:1)

## Curated palettes containing it

- **Indigo SaaS** (modern, cool, clean) — #4f46e5, #6b7280, #10b981, #ffffff, #111827 — The dependable indigo-and-emerald B2B pairing: indigo for primary actions, emerald reserved for success states. — tool: https://brandsweets.com/palettes/new/4f46e5-6b7280-10b981-ffffff-111827 — collection: https://brandsweets.com/palettes/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/656d7b-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#656d7b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
