# #654488

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#654488`
- RGB: rgb(101, 68, 136)
- HSL: hsl(269, 33%, 40%)
- OKLCH: oklch(0.455 0.112 304.8)
- Relative luminance: 0.0868
- Nearest named color: Lords of the Night (#664488, Δ 0.183) — https://brandsweets.com/colors/lords-of-the-night
- Moods: cool, muted
- Page: https://brandsweets.com/colors/654488

## Tints & shades

- Tints (toward white): #744f9c, #835cad, #906db6, #a082c0, #af96ca, #bfaad4, #cebfdf, #dbd0e7, #eae4f1, #faf8fc
- Shades (toward black): #5b3e7a, #533870, #493262, #422c58, #37264b, #2d1f3d, #261a33, #1c1325, #140e1b, #0a070e

## Harmonies

- Complementary: #678844
- Analogous: #444588, #874488
- Triadic: #886544, #448865
- Split-complementary: #888744, #458844
- Tetradic: #884445, #678844, #448887

## Colors that go with #654488

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #654488: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Harbour (https://brandsweets.com/palettes/cool#harbour), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #654488: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #654488 in 7 real palettes, including Wells Fargo's brand system and Walgreens's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #654488: 10 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 11 real palettes, including First Snow and Lufthansa's brand system put Midnight Blue beside #654488, as that palette's text colour. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #654488 in 10 real palettes, including Stripe's brand system and Wayfair's brand system, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Console Light (https://brandsweets.com/palettes/technical#console-light), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #654488 in 7 real palettes, including Datadog's brand system and Dusk, as that palette's text colour. Seen in: Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 5 real palettes, including Golden Hour and Fivetran blue's brand system put Tomato beside #654488, as the supporting colour. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), GitLab (https://brandsweets.com/colors/brands/gitlab), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.68:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.74:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8b66b2 (4.64:1); AA: background → #c7c7c7 (4.54:1); AAA: text → #a78cc5 (7.2:1); AAA: background → #f5f5f5 (7.04:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/654488-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#654488" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.