# #654401

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#654401`
- RGB: rgb(101, 68, 1)
- HSL: hsl(40, 98%, 20%)
- OKLCH: oklch(0.413 0.086 77.1)
- Relative luminance: 0.069
- Nearest named color: Antique Brass (#6c461f, Δ 2.665) — https://brandsweets.com/colors/antique-brass
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/654401

## Tints & shades

- Tints (toward white): #8d5f01, #b67a02, #d99102, #fdab08, #fdb930, #fdc658, #fed481, #fee0a4, #feeecd, #fffcf5
- Shades (toward black): #5b3d01, #563a01, #4c3301, #472f01, #3d2901, #322201, #2d1e00, #231800, #1e1400, #140e00

## Harmonies

- Complementary: #012265
- Analogous: #651201, #546501
- Triadic: #016544, #440165
- Split-complementary: #015465, #120165
- Tetradic: #016512, #012265, #650154

## Colors that go with #654401

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: complementary] — Royal Blue sits directly opposite #654401 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #654401: 5 real palettes, including Bakery and Bramble, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #654401: 7 real palettes, including Darkroom and Stone, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Stone (https://brandsweets.com/palettes/neutral#stone), Homestead (https://brandsweets.com/palettes/warm#homestead), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Nursery and Blush put Blush Pink beside #654401, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 3 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #654401, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #654401 in 3 real palettes, including M&M's's brand system and Dunkin''s brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #654401's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sienna
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #654401: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.82:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a26c02 (4.68:1); AA: background → #bababa (4.55:1); AAA: text → #cf8b02 (7.35:1); AAA: background → #e6e6e6 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/654401-c4bb9c-62b8cb-2c2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#654401" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
