# #653c1f

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#653c1f`
- RGB: rgb(101, 60, 31)
- HSL: hsl(25, 53%, 26%)
- OKLCH: oklch(0.399 0.072 54.3)
- Relative luminance: 0.061
- Nearest named color: Brown (#653700, Δ 2.398) — https://brandsweets.com/colors/brown-2
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/653c1f

## Tints & shades

- Tints (toward white): #814d28, #9c5d30, #bb703a, #c9824f, #d1966b, #daa986, #e2bca1, #ecd3c1, #f4e6dc, #fdf9f7
- Shades (toward black): #5e381d, #56331a, #4a2c17, #422814, #3b2312, #331e10, #2b1a0d, #1f130a, #170e07, #100905

## Harmonies

- Complementary: #1f4865
- Analogous: #651f25, #65601f
- Triadic: #1f653c, #3c1f65
- Split-complementary: #1f6560, #1f2565
- Tetradic: #25651f, #1f4865, #601f65

## Colors that go with #653c1f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Copper** #b87333 [pool] — Designers have shipped Copper with #653c1f: 4 real palettes, including Bramble and Bakery, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Notion (https://brandsweets.com/colors/brands/notion), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #653c1f in 4 real palettes, including M&M's's brand system and Burger King's brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #653c1f in 4 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #653c1f: 8 real palettes, including Darkroom and Stone, as the supporting colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #653c1f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #653c1f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #653c1f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Cream** #fffdd0 [role] — Cream is the surface #653c1f wants: a warm off-white that shares its undertone, so #653c1f reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.46:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.22:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a86434 (4.54:1); AA: background → #b3b3b3 (4.51:1); AAA: text → #cb8857 (7.2:1); AAA: background → #dedede (7.03:1)

## Brands using this color

- **Domino's** — secondary #603913 (Δ 1.749) — https://brandsweets.com/colors/brands/dominos-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/653c1f-c4b19c-62cbc4-2d2b1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#653c1f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.