# #652c68

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#652c68`
- RGB: rgb(101, 44, 104)
- HSL: hsl(297, 41%, 29%)
- OKLCH: oklch(0.397 0.116 325.6)
- Relative luminance: 0.0557
- Nearest named color: Imperial (#602f6b, Δ 1.213) — https://brandsweets.com/colors/imperial
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/652c68

## Tints & shades

- Tints (toward white): #7e3681, #96419b, #af4bb4, #ba64be, #c57ec9, #cf93d2, #daacdc, #e5c5e7, #f1dff1, #fcf8fc
- Shades (toward black): #5e2961, #542456, #4d214f, #421d44, #3b1a3d, #311532, #2a122b, #1f0e20, #180b19, #0e060e

## Harmonies

- Complementary: #2f682c
- Analogous: #472c68, #682c4d
- Triadic: #68652c, #2c6865
- Split-complementary: #4d682c, #2c6847
- Tetradic: #68472c, #2f682c, #2c4d68

## Colors that go with #652c68

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #652c68 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #652c68: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #652c68: 3 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #652c68: 3 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Tomato** #ff6347 [pool] — 3 real palettes, including Golden Hour and Harley-Davidson's brand system put Tomato beside #652c68, as the supporting colour. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), FedEx (https://brandsweets.com/colors/brands/fedex-com). — https://brandsweets.com/colors/tomato
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #652c68: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #652c68: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Blush Pink** #e8b4b8 [pool] — Two real palettes: Nursery and Blush put Blush Pink beside #652c68, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.94:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.11:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b04fb5 (4.63:1); AA: background → #b0b0b0 (4.58:1); AAA: text → #c57ec9 (7.2:1); AAA: background → #d9d9d9 (7.04:1)

## Brands using this color

- **Hinge** — primary #67295f (Δ 1.597) — https://brandsweets.com/colors/brands/hinge-co

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/652c68-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#652c68" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.