# #64340c

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#64340c`
- RGB: rgb(100, 52, 12)
- HSL: hsl(27, 79%, 22%)
- OKLCH: oklch(0.38 0.085 55)
- Relative luminance: 0.0519
- Nearest named color: Brown (#653700, Δ 1.284) — https://brandsweets.com/colors/brown-2
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/64340c

## Tints & shades

- Tints (toward white): #894610, #a95714, #cd6a18, #e57b24, #ea9148, #eea76d, #f2ba8d, #f6d0b1, #fae3d1, #fef9f6
- Shades (toward black): #5b2f0b, #522a0a, #4e2809, #442308, #3b1f07, #321a06, #291505, #251304, #1b0e03, #120902

## Harmonies

- Complementary: #0c3d64
- Analogous: #640c10, #64600c
- Triadic: #0c6434, #340c64
- Split-complementary: #0c6460, #0c1064
- Tetradic: #10640c, #0c3d64, #600c64

## Colors that go with #64340c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #64340c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 4 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #64340c, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #64340c: 5 real palettes, including Bramble and Notion's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #64340c in 4 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #64340c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #64340c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #64340c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/royalblue
- **Cream** #fffdd0 [role] — Cream is the surface #64340c wants: a warm off-white that shares its undertone, so #64340c reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.3:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.04:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b75e15 (4.63:1); AA: background → #adadad (4.59:1); AAA: text → #e5781f (7.04:1); AAA: background → #d6d6d6 (7.09:1)

## Brands using this color

- **Domino's** — secondary #603913 (Δ 1.389) — https://brandsweets.com/colors/brands/dominos-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/64340c-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#64340c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
