# #6429c2

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#6429c2`
- RGB: rgb(100, 41, 194)
- HSL: hsl(263, 65%, 46%)
- OKLCH: oklch(0.461 0.217 293.4)
- Relative luminance: 0.0819
- Nearest named color: Blurple (#5539cc, Δ 3.968) — https://brandsweets.com/colors/blurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/6429c2

## Tints & shades

- Tints (toward white): #6f31d3, #7e46d8, #8f5fdd, #9e74e2, #ad89e6, #bb9eea, #cab3ef, #dccdf4, #eae2f9, #f9f7fd
- Shades (toward black): #5b25b1, #5222a0, #471d8b, #3f1a7a, #361669, #2d1358, #250f48, #1a0b32, #110722, #090411

## Harmonies

- Complementary: #87c229
- Analogous: #293bc2, #b029c2
- Triadic: #c26429, #29c264
- Split-complementary: #c2b029, #3bc229
- Tetradic: #c2293b, #87c229, #29c2b0

## Colors that go with #6429c2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #6429c2: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #6429c2's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/royalblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #6429c2: 4 real palettes, including Zillow's brand system and Unilever's brand system, as the supporting colour. Seen in: Zillow (https://brandsweets.com/colors/brands/zillow-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com), Oreo (https://brandsweets.com/colors/brands/oreo-com). — https://brandsweets.com/colors/cobalt
- **Denim** #1560bd [pool] — Designers have shipped Denim with #6429c2: 5 real palettes, including Linkedin's brand system and Slack's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Slack (https://brandsweets.com/colors/brands/slack-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Kraken's brand system and Purina Pro Plan's brand system put Midnight Blue beside #6429c2, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/midnightblue
- **Tomato** #ff6347 [pool] — 5 real palettes, including GitLab's brand system and Etsy's brand system put Tomato beside #6429c2, as the lead colour. Seen in: GitLab (https://brandsweets.com/colors/brands/gitlab), Etsy (https://brandsweets.com/colors/brands/etsy-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), FedEx (https://brandsweets.com/colors/brands/fedex-com). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #6429c2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #6429c2: 3 real palettes, including Blue Mono and Qualcomm's brand system, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Peacock (https://brandsweets.com/colors/brands/peacocktv-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.96:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.64:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8c5bdc (4.64:1); AA: background → #c4c4c4 (4.56:1); AAA: text → #aa85e5 (7.2:1); AAA: background → #f2f2f2 (7.11:1)

## Brands using this color

- **Kraken** — secondary #5c29be (Δ 1.632) — https://brandsweets.com/colors/brands/kraken-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/6429c2-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#6429c2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.