# #631340

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#631340`
- RGB: rgb(99, 19, 64)
- HSL: hsl(326, 68%, 23%)
- OKLCH: oklch(0.343 0.121 351.2)
- Relative luminance: 0.0349
- Nearest named color: Drops of God (#571e2f, Δ 4.51) — https://brandsweets.com/colors/drops-of-god
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/631340

## Tints & shades

- Tints (toward white): #851956, #a31f6a, #c52680, #d93692, #df58a5, #e576b5, #eb98c7, #f1b6d8, #f8d8ea, #fdf6fa
- Shades (toward black): #5a113a, #511035, #490e2f, #400c2a, #3c0b27, #330a21, #2b081c, #220716, #1a0511, #11030b

## Harmonies

- Complementary: #136335
- Analogous: #5d1363, #631318
- Triadic: #406313, #134063
- Split-complementary: #186313, #13635d
- Tetradic: #635d13, #136335, #131863

## Colors that go with #631340

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #631340's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #631340 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 3 real palettes, including Tim Hortons's brand system and Dunkin''s brand system put Blue beside #631340, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Cream** #fffdd0 [role, pool] — Cream is the surface #631340 wants: a warm off-white that shares its undertone, so #631340 reads softer on it than on pure white. Seen in: MetaMask (https://brandsweets.com/colors/brands/metamask-io). — https://brandsweets.com/colors/cream
- **Denim** #1560bd [pool] — Designers have shipped Denim with #631340: 3 real palettes, including Heinz's brand system and Hinge's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Box (https://brandsweets.com/colors/brands/box-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #631340: 3 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #631340: 3 real palettes, including Candlelight and Resort, as the accent. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Resort (https://brandsweets.com/palettes/light#resort), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/wheat
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #631340: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.37:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.7:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d6298b (4.55:1); AA: background → #9c9c9c (4.51:1); AAA: text → #e36db0 (7.08:1); AAA: background → #c4c4c4 (7.09:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/631340-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#631340" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.