# #630773

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#630773`
- RGB: rgb(99, 7, 115)
- HSL: hsl(291, 89%, 24%)
- OKLCH: oklch(0.366 0.169 320.6)
- Relative luminance: 0.0404
- Nearest named color: Extraviolet (#661188, Δ 3.715) — https://brandsweets.com/colors/extraviolet
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/630773

## Tints & shades

- Tints (toward white): #800995, #a10bbc, #be0dde, #d321f2, #da43f4, #e065f6, #e88bf8, #efadfa, #f6d4fc, #fdf5fe
- Shades (toward black): #5b066a, #530660, #4a0557, #42044d, #3a0443, #32033a, #290330, #210227, #19021d, #110113

## Harmonies

- Complementary: #177407
- Analogous: #2d0774, #74074e
- Triadic: #746307, #077463
- Split-complementary: #4e7407, #07742d
- Tetradic: #742d07, #177407, #074e74

## Colors that go with #630773

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #630773 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #630773: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [pool] — 3 real palettes, including FedEx's brand system and Golden Hour put Tomato beside #630773, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #630773: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #630773: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Blue Violet** #8a2be2 [harmony, pool: analogous] — Blue Violet is #630773's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/blueviolet
- **Denim** #1560bd [pool] — Designers have shipped Denim with #630773: two real palettes: Slack's brand system and Hinge's brand system, as the lead colour. Seen in: Slack (https://brandsweets.com/colors/brands/slack-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Sandy Brown** #f4a460 [pool] — Sandy Brown is paired with #630773 in two real palettes: Golden Hour and Dusk Gradient, as the lead colour. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient). — https://brandsweets.com/colors/sandybrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.61:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.81:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c70de7 (4.64:1); AA: background → #a3a3a3 (4.6:1); AAA: text → #df60f6 (7.14:1); AAA: background → #c9c9c9 (7.01:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/630773-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#630773" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
