# #62969d

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#62969d`
- RGB: rgb(98, 150, 157)
- HSL: hsl(187, 23%, 50%)
- OKLCH: oklch(0.639 0.056 206.6)
- Relative luminance: 0.2684
- Nearest named color: Cavolo Nero (#72939e, Δ 1.979) — https://brandsweets.com/colors/cavolo-nero
- Moods: cool, muted
- Page: https://brandsweets.com/colors/62969d

## Tints & shades

- Tints (toward white): #72a0a7, #82abb0, #8eb3b8, #9ebec2, #adc8cc, #bdd3d6, #cddde0, #d9e6e7, #e9f0f1, #f9fbfb
- Shades (toward black): #58878d, #517b81, #476c71, #3f6064, #355155, #2b4245, #233638, #1a2729, #121b1c, #080c0d

## Harmonies

- Complementary: #9d6962
- Analogous: #629d86, #62799d
- Triadic: #9d6296, #969d62
- Split-complementary: #9d6279, #9d8662
- Tetradic: #86629d, #9d6962, #799d62

## Colors that go with #62969d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #62969d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: split] — Copper is a split-complement of #62969d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Rain Garden and Estate put Blush Pink beside #62969d, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Estate (https://brandsweets.com/palettes/luxury#estate), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Crimson** #dc143c [pool] — Crimson is paired with #62969d in 5 real palettes, including Diner and Retro Pop, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Redfin (https://brandsweets.com/colors/brands/redfin-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #62969d: 11 real palettes, including Dusk and Peacock, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 10 real palettes, including Ford's brand system and Tide Pool put Midnight Blue beside #62969d, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Graphite and Campus put Orange beside #62969d, as the accent. Seen in: Graphite (https://brandsweets.com/palettes/technical#graphite), Campus (https://brandsweets.com/palettes/friendly#campus), Gopro (https://brandsweets.com/colors/brands/gopro-com), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/orange
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #62969d: 4 real palettes, including Ink Wash and First Snow, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.3:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #517b81 (4.67:1); AA: background → #262626 (4.59:1); AAA: text → #3d5d61 (7.15:1)
- On black (#000000): 6.37:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6f9ea5 (7.11:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/62969d-a2b8be-df4e83-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#62969d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.