# #623b18

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#623b18`
- RGB: rgb(98, 59, 24)
- HSL: hsl(28, 61%, 24%)
- OKLCH: oklch(0.392 0.073 59.7)
- Relative luminance: 0.0579
- Nearest named color: Brown (#653700, Δ 1.684) — https://brandsweets.com/colors/brown-2
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/623b18

## Tints & shades

- Tints (toward white): #7f4c1f, #a05f27, #bd712e, #d18542, #d8985f, #dfaa7c, #e7bf9c, #eed2b9, #f6e7da, #fdfaf7
- Shades (toward black): #5a3616, #523114, #4a2c12, #422710, #39220e, #311d0c, #29180a, #211408, #190f06, #100a04

## Harmonies

- Complementary: #184063
- Analogous: #63181a, #636018
- Triadic: #18633b, #3b1863
- Split-complementary: #186360, #181a63
- Tetradic: #1a6318, #184063, #601863

## Colors that go with #623b18

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #623b18, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Jeep (https://brandsweets.com/colors/brands/jeep-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #623b18: 4 real palettes, including Bramble and Notion's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #623b18 in 5 real palettes, including M&M's's brand system and Burger King's brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #623b18 in 4 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #623b18: 8 real palettes, including Stone and Darkroom, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Steel Blue** #4682b4 [harmony: complementary] — Steel Blue sits directly opposite #623b18 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/steelblue
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #623b18: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Cream** #fffdd0 [role] — Cream is the surface #623b18 wants: a warm off-white that shares its undertone, so #623b18 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.73:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.16:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a86429 (4.52:1); AA: background → #b3b3b3 (4.64:1); AAA: text → #d18542 (7.14:1); AAA: background → #dbdbdb (7.03:1)

## Brands using this color

- **Domino's** — secondary #603913 (Δ 0.794) — https://brandsweets.com/colors/brands/dominos-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/623b18-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#623b18" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
