# #62341d

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#62341d`
- RGB: rgb(98, 52, 29)
- HSL: hsl(20, 54%, 25%)
- OKLCH: oklch(0.379 0.075 46.1)
- Relative luminance: 0.0514
- Nearest named color: Brown (#653700, Δ 2.752) — https://brandsweets.com/colors/brown-2
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/62341d

## Tints & shades

- Tints (toward white): #7e4326, #9d542f, #b96237, #c9754a, #d28d6a, #dba285, #e3b7a1, #ebccbc, #f4e4dc, #fdf9f7
- Shades (toward black): #5a301b, #522c19, #4b2816, #432414, #3b1f12, #2f190e, #27150c, #1f1109, #180d07, #100805

## Harmonies

- Complementary: #1d4b62
- Analogous: #621d29, #62571d
- Triadic: #1d6234, #341d62
- Split-complementary: #1d6257, #1d2962
- Tetradic: #29621d, #1d4b62, #571d62

## Colors that go with #62341d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #62341d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 5 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #62341d, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #62341d: 5 real palettes, including Bramble and Notion's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #62341d in 4 real palettes, including M&M's's brand system and Burger King's brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Firebrick** #b22222 [harmony, pool: analogous] — Firebrick is #62341d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Fenty Beauty (https://brandsweets.com/colors/brands/fentybeauty-com). — https://brandsweets.com/colors/firebrick
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #62341d in 4 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #62341d: 4 real palettes, including Nursery and Stone, as the supporting colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #62341d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.35:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.03:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b15e35 (4.52:1); AA: background → #ababab (4.51:1); AAA: text → #cf845e (7.12:1); AAA: background → #d6d6d6 (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/62341d-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#62341d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.