# #620f27

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#620f27`
- RGB: rgb(98, 15, 39)
- HSL: hsl(343, 73%, 22%)
- OKLCH: oklch(0.328 0.115 10.1)
- Relative luminance: 0.0308
- Nearest named color: Merguez (#650021, Δ 1.547) — https://brandsweets.com/colors/merguez
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/620f27

## Tints & shades

- Tints (toward white): #841534, #a31941, #c71f4e, #de2b5e, #e34f79, #e97294, #ee91ab, #f3b4c6, #f8d3dd, #fef6f8
- Shades (toward black): #580e23, #4f0c1f, #4b0c1e, #420a1a, #390917, #310813, #280610, #23060e, #1a040a, #120307

## Harmonies

- Complementary: #0f614a
- Analogous: #610f4f, #61210f
- Triadic: #26610f, #0f2661
- Split-complementary: #0f6121, #0f4f61
- Tetradic: #4f610f, #0f614a, #210f61

## Colors that go with #620f27

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #620f27 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 4 real palettes, including Tim Hortons's brand system and Dunkin''s brand system put Blue beside #620f27, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #620f27: 5 real palettes, including Bramble and Chipotle's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Bakery (https://brandsweets.com/palettes/warm#bakery), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #620f27 in 4 real palettes, including M&M's's brand system and Burger King's brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #620f27: 4 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #620f27: 5 real palettes, including Resort and Polaroid, as the supporting colour. Seen in: Resort (https://brandsweets.com/palettes/light#resort), Polaroid (https://brandsweets.com/palettes/light#polaroid), Homestead (https://brandsweets.com/palettes/warm#homestead), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sage-green
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #620f27: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #620f27: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.99:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #dd275b (4.52:1); AA: background → #999999 (4.56:1); AAA: text → #e86d90 (7.02:1); AAA: background → #bfbfbf (7.06:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/620f27-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#620f27" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
