# #613e84

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#613e84`
- RGB: rgb(97, 62, 132)
- HSL: hsl(270, 36%, 38%)
- OKLCH: oklch(0.437 0.116 305.2)
- Relative luminance: 0.0765
- Nearest named color: Lords of the Night (#664488, Δ 1.896) — https://brandsweets.com/colors/lords-of-the-night
- Moods: cool, modern
- Page: https://brandsweets.com/colors/613e84

## Tints & shades

- Tints (toward white): #704899, #8052ad, #8f66b7, #9e7bc1, #ad90cb, #bda5d5, #ccbade, #dbcee8, #ebe3f2, #faf8fc
- Shades (toward black): #593979, #4f336c, #472e61, #3d2753, #362249, #2e1d3e, #241731, #1c1226, #120b18, #0a070e

## Harmonies

- Complementary: #61843e
- Analogous: #3e3e84, #843e84
- Triadic: #84613e, #3e8461
- Split-complementary: #84843e, #3e843e
- Tetradic: #843e3e, #61843e, #3e8484

## Colors that go with #613e84

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #613e84: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Harbour (https://brandsweets.com/palettes/cool#harbour), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #613e84 in 4 real palettes, including Wells Fargo's brand system and Walgreens's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #613e84: 8 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Slack (https://brandsweets.com/colors/brands/slack-com), Unilever (https://brandsweets.com/colors/brands/unilever-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including First Snow and Microsoft's brand system put Midnight Blue beside #613e84, as that palette's text colour. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Kraken (https://brandsweets.com/colors/brands/kraken-com), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #613e84 in 9 real palettes, including Wayfair's brand system and Console Light, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Console Light (https://brandsweets.com/palettes/technical#console-light), Stripe (https://brandsweets.com/colors/brands/stripe), Nokia (https://brandsweets.com/colors/brands/nokia-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #613e84: 5 real palettes, including FedEx's brand system and Capital One's brand system, as the accent. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Capital One (https://brandsweets.com/colors/brands/capitalone-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #613e84 in 4 real palettes, including Datadog's brand system and Dusk, as that palette's text colour. Seen in: Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/taupe
- **Dark Olive Green** #556b2f [harmony: complementary] — Dark Olive Green sits directly opposite #613e84 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.3:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.53:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8c63b6 (4.58:1); AA: background → #bfbfbf (4.51:1); AAA: text → #a889c8 (7.08:1); AAA: background → #ededed (7.09:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/613e84-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#613e84" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
