# #61316d

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#61316d`
- RGB: rgb(97, 49, 109)
- HSL: hsl(288, 38%, 31%)
- OKLCH: oklch(0.401 0.111 319.3)
- Relative luminance: 0.0584
- Nearest named color: Imperial (#602f6b, Δ 0.589) — https://brandsweets.com/colors/imperial
- Moods: cool, modern
- Page: https://brandsweets.com/colors/61316d

## Tints & shades

- Tints (toward white): #773c86, #8a469b, #9f53b2, #ac6bbd, #ba84c8, #c699d1, #d4b2dc, #e1cae7, #eddff1, #fbf8fc
- Shades (toward black): #582c63, #51295b, #482451, #3f2046, #381c3f, #2f1835, #26132a, #1c0e20, #160b19, #0d060e

## Harmonies

- Complementary: #3d6d31
- Analogous: #43316d, #6d315b
- Triadic: #6d6131, #316d61
- Split-complementary: #5b6d31, #316d43
- Tetradic: #6d4331, #3d6d31, #315b6d

## Colors that go with #61316d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #61316d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #61316d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #61316d in 5 real palettes, including Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #61316d: 5 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), HP (https://brandsweets.com/colors/brands/hp-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #61316d: 4 real palettes, including Macaron and First Snow, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), First Snow (https://brandsweets.com/palettes/cool#first-snow), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #61316d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #61316d, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #61316d in 3 real palettes, including Wayfair's brand system and Console Light, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Console Light (https://brandsweets.com/palettes/technical#console-light), Zoom (https://brandsweets.com/colors/brands/zoom-us). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.68:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.17:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a25ab5 (4.67:1); AA: background → #b3b3b3 (4.62:1); AAA: text → #ba84c8 (7.22:1); AAA: background → #dedede (7.2:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/61316d-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#61316d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
