# #602a5d

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#602a5d`
- RGB: rgb(96, 42, 93)
- HSL: hsl(303, 39%, 27%)
- OKLCH: oklch(0.38 0.106 329.5)
- Relative luminance: 0.0493
- Nearest named color: Imperial Purple (#5b3167, Δ 2.288) — https://brandsweets.com/colors/imperial-purple
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/602a5d

## Tints & shades

- Tints (toward white): #793575, #91408d, #aa4ba5, #b95fb5, #c57cc2, #d095cd, #dbadd9, #e6c6e5, #f1dff0, #fcf8fc
- Shades (toward black): #592756, #4e224c, #471f45, #401c3e, #391937, #2e142d, #271126, #200e1f, #150915, #0e060e

## Harmonies

- Complementary: #2a602d
- Analogous: #482a60, #602a42
- Triadic: #5d602a, #2a5d60
- Split-complementary: #42602a, #2a6048
- Tetradic: #60482a, #2a602d, #2a4260

## Colors that go with #602a5d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #602a5d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #602a5d in 5 real palettes, including Lenovo's brand system and Marvel's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #602a5d: 6 real palettes, including Hinge's brand system and Heinz's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Heinz (https://brandsweets.com/colors/brands/heinz-com), Slack (https://brandsweets.com/colors/brands/slack-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #602a5d: 4 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/powderblue
- **Tomato** #ff6347 [pool] — 4 real palettes, including Golden Hour and Harley-Davidson's brand system put Tomato beside #602a5d, as the supporting colour. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), FedEx (https://brandsweets.com/colors/brands/fedex-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/tomato
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #602a5d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/teal
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Nursery and Blush put Blush Pink beside #602a5d, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #602a5d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.57:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.99:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b14eac (4.55:1); AA: background → #ababab (4.6:1); AAA: text → #c57cc2 (7.04:1); AAA: background → #d4d4d4 (7.13:1)

## Brands using this color

- **Hinge** — primary #67295f (Δ 1.473) — https://brandsweets.com/colors/brands/hinge-co

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/602a5d-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#602a5d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.