# #60294f

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#60294f`
- RGB: rgb(96, 41, 79)
- HSL: hsl(319, 40%, 27%)
- OKLCH: oklch(0.372 0.095 340.8)
- Relative luminance: 0.0464
- Nearest named color: Murasaki (#4f284b, Δ 3.654) — https://brandsweets.com/colors/murasaki
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/60294f

## Tints & shades

- Tints (toward white): #793463, #923f78, #ab498c, #ba5e9d, #c67bae, #d194be, #dcadcd, #e7c6dc, #f1dfeb, #fcf8fb
- Shades (toward black): #592649, #4f2240, #471f3a, #401c35, #39182f, #2e1426, #271120, #200e1a, #150912, #0e060c

## Harmonies

- Complementary: #29603b
- Analogous: #562960, #602933
- Triadic: #4f6029, #294f60
- Split-complementary: #336029, #296056
- Tetradic: #605629, #29603b, #293360

## Colors that go with #60294f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #60294f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 4 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #60294f, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #60294f in 7 real palettes, including Lenovo's brand system and Dunkin''s brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #60294f: 4 real palettes, including Hinge's brand system and Heinz's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Heinz (https://brandsweets.com/colors/brands/heinz-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #60294f: 5 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #60294f: 4 real palettes, including Stone and Garden Wedding, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/sage-green
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #60294f in 4 real palettes, including Harbour and Boeing's brand system, as the supporting colour. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Boeing (https://brandsweets.com/colors/brands/boeing-com), Raycast (https://brandsweets.com/colors/brands/raycast), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/skyblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #60294f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.9:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.93:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b45094 (4.52:1); AA: background → #a8a8a8 (4.58:1); AAA: text → #c87eb1 (7.08:1); AAA: background → #d1d1d1 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/60294f-c19fb2-74cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#60294f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
