# #601643

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#601643`
- RGB: rgb(96, 22, 67)
- HSL: hsl(324, 63%, 23%)
- OKLCH: oklch(0.341 0.117 347.7)
- Relative luminance: 0.0347
- Nearest named color: Drops of God (#571e2f, Δ 4.472) — https://brandsweets.com/colors/drops-of-god
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/601643

## Tints & shades

- Tints (toward white): #811d59, #9e246d, #bf2b84, #d33c96, #da5da8, #e17ab8, #e89bca, #efb8d9, #f7daeb, #fdf7fb
- Shades (toward black): #57143c, #4f1237, #471031, #3e0e2b, #3a0d28, #320b22, #2a091d, #210817, #190611, #11040b

## Harmonies

- Complementary: #166033
- Analogous: #581660, #60161d
- Triadic: #426016, #164260
- Split-complementary: #1d6016, #166058
- Tetradic: #605816, #166033, #161d60

## Colors that go with #601643

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #601643's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 4 real palettes, including Tim Hortons's brand system and Dunkin''s brand system put Blue beside #601643, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #601643: 4 real palettes, including Macaron and Sorbet, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #601643 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #601643: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Cream** #fffdd0 [role, pool] — Cream is the surface #601643 wants: a warm off-white that shares its undertone, so #601643 reads softer on it than on pure white. Seen in: MetaMask (https://brandsweets.com/colors/brands/metamask-io). — https://brandsweets.com/colors/cream
- **Denim** #1560bd [pool] — Designers have shipped Denim with #601643: 3 real palettes, including Heinz's brand system and Hinge's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Box (https://brandsweets.com/colors/brands/box-com). — https://brandsweets.com/colors/denim
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #601643: 3 real palettes, including Candlelight and Resort, as the accent. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Resort (https://brandsweets.com/palettes/light#resort), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/wheat

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.4:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.69:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d13392 (4.6:1); AA: background → #9c9c9c (4.52:1); AAA: text → #df72b3 (7.2:1); AAA: background → #c4c4c4 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/601643-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#601643" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.