# #600dd3

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#600dd3`
- RGB: rgb(96, 13, 211)
- HSL: hsl(265, 88%, 44%)
- OKLCH: oklch(0.454 0.25 290.1)
- Relative luminance: 0.0748
- Nearest named color: Blurple (#5539cc, Δ 5.013) — https://brandsweets.com/colors/blurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/600dd3

## Tints & shades

- Tints (toward white): #6b0feb, #7b27f1, #8a3ff3, #9c5cf5, #aa74f6, #b98cf8, #caa9f9, #d9c1fb, #ebddfd, #f9f5fe
- Shades (toward black): #570cc0, #4e0bad, #460a99, #3d0986, #340773, #2c0660, #23054d, #1a043a, #110226, #090113

## Harmonies

- Complementary: #81d30d
- Analogous: #0d1ed3, #c20dd3
- Triadic: #d3600d, #0dd360
- Split-complementary: #d3c20d, #1ed30d
- Tetradic: #d30d1e, #81d30d, #0dd3c2

## Colors that go with #600dd3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #600dd3: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #600dd3's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Behance (https://brandsweets.com/colors/brands/behance-net), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/royalblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #600dd3: 6 real palettes, including Unilever's brand system and Linkedin's brand system, as the accent. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Slack (https://brandsweets.com/colors/brands/slack-com), Pixar (https://brandsweets.com/colors/brands/pixar-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Kraken's brand system and Purina Pro Plan's brand system put Midnight Blue beside #600dd3, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/midnightblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #600dd3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #600dd3: 3 real palettes, including Zillow's brand system and Unilever's brand system, as the supporting colour. Seen in: Zillow (https://brandsweets.com/colors/brands/zillow-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Oreo (https://brandsweets.com/colors/brands/oreo-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #600dd3 in 3 real palettes, including Gemstone and Behance's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Behance (https://brandsweets.com/colors/brands/behance-net), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #600dd3: 3 real palettes, including Kraken's brand system and Render's brand system, as the accent. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Render (https://brandsweets.com/colors/brands/render-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.41:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.5:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #934ef4 (4.64:1); AA: background → #bfbfbf (4.58:1); AAA: text → #b07ef7 (7.17:1); AAA: background → #ebebeb (7.06:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/600dd3-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#600dd3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.