# #60076e

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#60076e`
- RGB: rgb(96, 7, 110)
- HSL: hsl(292, 88%, 23%)
- OKLCH: oklch(0.357 0.164 321.3)
- Relative luminance: 0.0376
- Nearest named color: Elegant Purple Gown (#552367, Δ 4.403) — https://brandsweets.com/colors/elegant-purple-gown
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/60076e

## Tints & shades

- Tints (toward white): #820995, #9f0cb6, #c10edd, #d41ef1, #dc44f3, #e266f5, #e98cf8, #f0aefa, #f7d4fc, #fdf5fe
- Shades (toward black): #580665, #50065b, #470551, #3f0548, #3b0443, #32043a, #2a0330, #220226, #19021d, #110113

## Harmonies

- Complementary: #156e07
- Analogous: #2d076e, #6e0748
- Triadic: #6e6007, #076e60
- Split-complementary: #486e07, #076e2d
- Tetradic: #6e2d07, #156e07, #07486e

## Colors that go with #60076e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #60076e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #60076e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [pool] — 3 real palettes, including FedEx's brand system and Golden Hour put Tomato beside #60076e, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #60076e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #60076e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Blue Violet** #8a2be2 [harmony, pool: analogous] — Blue Violet is #60076e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/blueviolet
- **Denim** #1560bd [pool] — Designers have shipped Denim with #60076e: two real palettes: Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #60076e: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.98:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c50ee1 (4.52:1); AA: background → #a1a1a1 (4.64:1); AAA: text → #e05cf5 (7.02:1); AAA: background → #c7c7c7 (7.09:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/60076e-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#60076e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.