# #5f4a87

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5f4a87`
- RGB: rgb(95, 74, 135)
- HSL: hsl(261, 29%, 41%)
- OKLCH: oklch(0.459 0.099 298.3)
- Relative luminance: 0.0908
- Nearest named color: Lords of the Night (#664488, Δ 1.915) — https://brandsweets.com/colors/lords-of-the-night
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5f4a87

## Tints & shades

- Tints (toward white): #6d559b, #7a61a8, #8b75b3, #9b89be, #ac9cc9, #baadd2, #cac0dd, #dbd4e7, #e9e5f1, #f9f8fb
- Shades (toward black): #56437a, #4f3e70, #463663, #3d2f56, #362a4c, #2c223f, #231b31, #1a1424, #130e1a, #09070d

## Harmonies

- Complementary: #72874a
- Analogous: #4a5387, #7e4a87
- Triadic: #875f4a, #4a875f
- Split-complementary: #877e4a, #53874a
- Tetradic: #874a53, #72874a, #4a877e

## Colors that go with #5f4a87

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #5f4a87: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Amazon (https://brandsweets.com/colors/brands/amazon-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #5f4a87: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #5f4a87's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Capital One (https://brandsweets.com/colors/brands/capitalone-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 4 real palettes, including Tesco's brand system and CVS's brand system put Blue beside #5f4a87, as the supporting colour. Seen in: Tesco (https://brandsweets.com/colors/brands/tesco-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Activision (https://brandsweets.com/colors/brands/activision-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #5f4a87 in 11 real palettes, including Wells Fargo's brand system and Walgreens's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Costco (https://brandsweets.com/colors/brands/costco-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5f4a87: 12 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com). — https://brandsweets.com/colors/denim
- **Light Coral** #f08080 [pool] — Designers have shipped Light Coral with #5f4a87: 4 real palettes, including Sentry's brand system and Blush, as the lead colour. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io), Blush (https://brandsweets.com/palettes/light#blush), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/lightcoral
- **Midnight Blue** #191970 [pool] — 13 real palettes, including Lufthansa's brand system and First Snow put Midnight Blue beside #5f4a87, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), FIFA (https://brandsweets.com/colors/brands/fifa-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.46:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.82:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #826bae (4.66:1); AA: background → #c9c9c9 (4.5:1); AAA: text → #a18fc1 (7.21:1); AAA: background → #fafafa (7.14:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5f4a87-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5f4a87" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
