# #5f3f69

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5f3f69`
- RGB: rgb(95, 63, 105)
- HSL: hsl(286, 25%, 33%)
- OKLCH: oklch(0.421 0.078 317.9)
- Relative luminance: 0.0701
- Nearest named color: Majesty (#673e6e, Δ 1.756) — https://brandsweets.com/colors/majesty
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5f3f69

## Tints & shades

- Tints (toward white): #744d80, #855893, #9769a5, #a47cb1, #b493be, #c1a6c9, #d1bcd7, #decfe2, #ede6f0, #fbf9fb
- Shades (toward black): #573960, #4e3456, #452e4d, #3d2843, #37243d, #2e1f33, #261929, #1d1320, #140d16, #0c080d

## Harmonies

- Complementary: #49693f
- Analogous: #4a3f69, #693f5e
- Triadic: #695f3f, #3f695f
- Split-complementary: #5e693f, #3f694a
- Tetradic: #694a3f, #49693f, #3f5e69

## Colors that go with #5f3f69

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #5f3f69 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #5f3f69 in 7 real palettes, including Wells Fargo's brand system and Codecademy's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5f3f69: 4 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #5f3f69, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #5f3f69: 5 real palettes, including First Snow and Nursery, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #5f3f69 in 5 real palettes, including Console Light and Zoom's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Zoom (https://brandsweets.com/colors/brands/zoom-us), Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #5f3f69: 4 real palettes, including Stone and Darkroom, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #5f3f69: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.74:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.4:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9363a1 (4.54:1); AA: background → #bababa (4.51:1); AAA: text → #ad89b8 (7.05:1); AAA: background → #e6e6e6 (7.01:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5f3f69-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5f3f69" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
