# #5f3d66

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5f3d66`
- RGB: rgb(95, 61, 102)
- HSL: hsl(290, 25%, 32%)
- OKLCH: oklch(0.416 0.078 320.6)
- Relative luminance: 0.0673
- Nearest named color: Heartless (#623b70, Δ 1.963) — https://brandsweets.com/colors/heartless
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5f3d66

## Tints & shades

- Tints (toward white): #744b7c, #86568f, #9966a3, #a679af, #b58fbc, #c3a6c9, #d0b9d5, #dfcfe2, #ece2ee, #fbf9fb
- Shades (toward black): #56375c, #4d3253, #472e4d, #3e2843, #362239, #2d1d30, #241726, #1e1320, #150d16, #0c080d

## Harmonies

- Complementary: #44663d
- Analogous: #4b3d66, #663d58
- Triadic: #665f3d, #3d665f
- Split-complementary: #58663d, #3d664b
- Tetradic: #664b3d, #44663d, #3d5866

## Colors that go with #5f3d66

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #5f3d66 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #5f3d66 in 7 real palettes, including Wells Fargo's brand system and Codecademy's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5f3d66: 4 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #5f3d66, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #5f3d66: 5 real palettes, including Nursery and First Snow, as the supporting colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #5f3d66 in 6 real palettes, including Console Light and Zoom's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Zoom (https://brandsweets.com/colors/brands/zoom-us), Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #5f3d66: 4 real palettes, including Stone and Darkroom, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #5f3d66: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.95:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.35:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9763a1 (4.62:1); AA: background → #b8b8b8 (4.51:1); AAA: text → #b089b8 (7.12:1); AAA: background → #e6e6e6 (7.17:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5f3d66-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5f3d66" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
