# #5e6778

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5e6778`
- RGB: rgb(94, 103, 120)
- HSL: hsl(219, 12%, 42%)
- OKLCH: oklch(0.512 0.029 263.2)
- Relative luminance: 0.1344
- Nearest named color: Alley Cat (#656874, Δ 1.284) — https://brandsweets.com/colors/alley-cat
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5e6778

## Tints & shades

- Tints (toward white): #6c7689, #798396, #8a93a3, #98a0ae, #a9b0bc, #bac0c9, #c9cdd4, #dadde2, #e8eaed, #f9fafb
- Shades (toward black): #555d6d, #4c5461, #464c59, #3d424d, #343942, #2b2f36, #22252b, #1b1d22, #121417, #090a0b

## Harmonies

- Complementary: #786f5e
- Analogous: #5e7478, #625e78
- Triadic: #785e67, #67785e
- Split-complementary: #78625e, #74785e
- Tetradic: #785e74, #786f5e, #5e7862

## Colors that go with #5e6778

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #5e6778 without the hard edge of pure #000. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Harbour (https://brandsweets.com/palettes/cool#harbour), Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #5e6778 in 4 real palettes, including Lemon Squeezy's brand system and Beach Hut, as the lead colour. Seen in: Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Champagne** #f7e7ce [pool] — 5 real palettes, including BrandSweets's brand system and Darkroom put Champagne beside #5e6778. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #5e6778: 5 real palettes, including Ink & Paper and Fintech Trust, as the accent. Seen in: Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #5e6778: 6 real palettes, including Dusk and Desert Road, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #5e6778 in 10 real palettes, including Retro Pop and Gemstone, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5e6778: 11 real palettes, including Campus and The New York Times's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), HP (https://brandsweets.com/colors/brands/hp-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #5e6778: 5 real palettes, including Newsprint and Wendy's's brand system, as the lead colour. Seen in: Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Fireside (https://brandsweets.com/palettes/dark#fireside), Honda (https://brandsweets.com/colors/brands/honda-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #515867 (7.14:1)
- On black (#000000): 3.69:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6c7689 (4.59:1); AA: background → #e6e6e6 (4.56:1); AAA: text → #9098a7 (7.24:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5e6778-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5e6778" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
