# #5e4a73

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5e4a73`
- RGB: rgb(94, 74, 115)
- HSL: hsl(269, 22%, 37%)
- OKLCH: oklch(0.447 0.07 306.1)
- Relative luminance: 0.0852
- Nearest named color: Haunted Candelabra (#57446a, Δ 2.458) — https://brandsweets.com/colors/haunted-candelabra
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5e4a73

## Tints & shades

- Tints (toward white): #6d5686, #7c6198, #8b73a5, #9b86b1, #ad9bbf, #bcaecb, #ccc1d7, #dbd3e3, #eae6ef, #faf9fb
- Shades (toward black): #56446a, #4c3c5d, #443654, #3d304b, #352a41, #2b2235, #231c2c, #1c1622, #120e16, #0a080c

## Harmonies

- Complementary: #5f734a
- Analogous: #4a4a73, #724a73
- Triadic: #735e4a, #4a735e
- Split-complementary: #73724a, #4a734a
- Tetradic: #734a4a, #5f734a, #4a7372

## Colors that go with #5e4a73

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #5e4a73 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gusto (https://brandsweets.com/colors/brands/gusto-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #5e4a73 in 4 real palettes, including Wells Fargo's brand system and Codecademy's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5e4a73: 9 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #5e4a73 in 4 real palettes, including Console Light and Fintech Trust, as the accent. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Lufthansa's brand system and First Snow put Midnight Blue beside #5e4a73, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #5e4a73: 4 real palettes, including First Snow and Nursery, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #5e4a73 in 9 real palettes, including Console Light and Stripe's brand system, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #5e4a73: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.77:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.7:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #846aa0 (4.55:1); AA: background → #c7c7c7 (4.6:1); AAA: text → #a38fb7 (7.17:1); AAA: background → #f5f5f5 (7.13:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5e4a73-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5e4a73" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.